edits, and additions
For Everything Else, There’s ‘Retained Services’
Much of what a private equity firm’s branding and marketing programs might need is covered in Darien Group’s offerings found in this Services section of our website. However, there are many, often smaller items that can be valuable to a fund manager over the course of a year. A Retained Services partnership can transform these needs from irritating problems into a strength of your communications program.
Try to imagine all the little places that a qualified branding agency might make your life easier, quarter by quarter, by applying skilled graphic and web design, programming, copywriting, and project management. These could include:
Darien Group offers three tiers of Retained Services packages based upon client needs: quantity, quality, and urgency. We encourage our clients to consider branding needs in the context of overall communications strategy, and as such, all packages include periodic strategy sessions and focused account management to ensure we work in a proactive, rather than reactive, fashion. (Of course, we are able to respond to ad hoc requests as well.)